This oversized brochure was designed for meetings with key stakeholders in the community. The team at Visit Hendricks County required a printed piece to effectively illustrate the economic impact of the tourism industry while presenting research in easily digestible points.

By turning a traditional brochure on its side, we created a format that unfolds to provide a wealth of information in a vibrant layout. This piece empowers the community with a deeper understanding and has led to multiple presentation sessions. The accompanying presentation deck complements the creative design of the brochure and can also function independently.